Social Media Marketing For Small Business : Do You Need It? | 01689 602 248 London Kent Surrey UK

http://www.youtube.com/watch?v=hjl2UXUlCBo Social Media Marketing : Does Your Business Need It? http://bluesquaremanagement.com/social-media/ This video talks about Social Media Marketing and whether your business. Call us today 01689 602 248 if you need help. You've heard all the buzz, and your curiosity has been piqued. What in the world is social media marketing, and, can your company benefit from it? What is Social Media Marketing? In a nutshell, social media marketing is a form of marketing your business via platforms labeled "social media." Sites like Facebook, Twitter, Foursquare, and LinkedIn might be things you have heard of, and you might very well have noticed certain types of businesses using these platforms to create excitement about the products and services they have to offer. Why is Social Media Marketing Successful? Social media marketing at its finest helps businesses to connect with existing clients and potential customers on a whole new level. People find things they like, and they share them with others. As the sharing continues, the businesses that use social media marketing to their advantage see amazing growth, and find that their interactions with their clientele are, overall, much more positive. What Kind of Businesses Should Use Social Media Marketing? Whether you have an apple orchard or a dairy farm, a restaurant or a bike shop, an auto dealership or a nightclub, a midwifery practice or a life insurance company, social media marketing should be part of your overall picture. Simply put, there is no type of business that cannot put social media marketing to work! Let's pretend for a moment that you have an apiary. You and your honey bees spend summers growing flowers and making honey. How can social media marketing work for you? First, you connect with people who are interested in what you have to offer. You don't make them come to you -- you link to them. Linking to other businesses is helpful, so in your case, let's make friends with local restaurants, bakeries, greenhouses, and farmers. They're out there! Now that you are friends with them, you can attract their friends. You're suddenly very popular -- and people want your honey. They find out you sell honey online, and they order it like crazy. Now, you keep the buzz going. Keep putting pictures of your gardens and videos of your bees up on your Facebook page. Make it fascinating. Show your passion, and share your interest in keeping bee populations healthy -- sell honey and related products all at the same time. As you do this, you'll find you've got the kind of clients you want and need - and best of all, you don't need to do much to make this happen. No matter what kind of business you have, get in touch with a social media marketing expert and put them to work. You'll find the rewards are absolutely amazing. Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management supplies businesses throughout Bromley, London, Kent, Surrey and the UK, Social Media Marketing services. We specialize in Internet Marketing for small businesses via Social Media Marketing, Video Marketing and Mobile Marketing. Blue Square Management has developed into Orpington Kent's Business leader. Our exceptional consumer service staff looks forward to serving you. For further information call us at: 01689 602 248

Social Video Marketing : An Introduction | Call 01689 602 248 For Video Marketing

http://www.youtube.com/watch?v=iGwo19e9XZM Social Video Marketing : An Introduction http://bluesquaremanagement.com/online-video-marketing/ What is social video marketing? On the surface, it's a way to get existing and potential customers to interact with your website. It's an entertaining way for you to get your message across. At best, it's a great way to improve your overall SEO picture. Social video marketing is nothing like those old TV commercials -- instead, it combines gripping image and motivational text or music to make your customers feel they need to do two things: heed your call to action, and share your message with people they feel would appreciate what you have to offer. What Social Video Marketing Is Not Social video marketing is not a standard commercial. A film crew does not come to your place of business and build a highly choreographed visual press release. In fact, most social video marketing for small businesses takes place with the help of a good internet marketing specialist and a few people who have the talent to put a quick, entertaining video together. Quick cameras like the Flip and others like it make the process of producing and editing short films a snap! Social video marketing is not spam. Some businesses make the mistake of being overly forceful, which is something you definitely don't want to do the most effective social video marketing campaigns are those that people actually WANT to watch. What Social Video Marketing Is Putting out a black and white definition of social video marketing is nigh impossible. It's different things to different people. The best social video marketing doesn't really even look like marketing to most consumers, which is precisely why it is so effective. Here are just a few things that define social video marketing: * Social video marketing triggers a psychological response. It creates a need, and a drive to interact. You want your customers to see your videos and think, "Wow! I need to share this!" * Social video marketing uses platforms that are already in place. YouTube and Facebook are two examples of places where effective video campaigns enjoy red hot success. People are always watching, sharing with friends, and taking action. * Social video marketing is all about you and your business. It is original, fresh, and often funny or gripping in some other way. We've just barely covered the tip of the iceberg in this introduction -- find out more by talking with your online marketing specialist. He or she can give you even more specific insight about how to use this incredible tool to make your business more successful than you ever imagined it could be. Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management supplies Orpington consumers the best products and services. Our staff specializes in , and . Blue Square Management has developed into Orpington Kent's Business leader. Our exceptional consumer service staff looks forward to serving you. For further information call us at: 01689 602 248

SEO Tips : How To Build .Edu and .Gov Back Links

http://www.youtube.com/watch?v=pJ59hkQfg-w SEO Tips : How To Build .Edu and .Gov Back Links http://bluesquaremanagement.com/search-engine-optimisation-seo/ Call 01689 602 248 if your business needs help with SEO. .Edu and .Gov backlinks are some of the most prized backlinks among internet marketers. These are backlinks from educational institutions such as universities and government bodies. These two entities have large authority sites , with high page ranks of above 5 and have lots of pages indexed since they have been online for over 10-20 years. Getting a backlink of any kind from these sites is therefore something to go after and help you with your off page SEO in a big way. The different kind of backlinks you can get from .Edu and .gov sites * Blog Comments -- there is usually a comment area on blog posts where members of the public can post their views * Guest Blogging- this is doable for smaller and more local sites such as your college or local government body * Forum Profile and Signature Links- many university sites have forum sites too around a particular topic or field of study. You can join these forums, build a profile and contribute to forum discussions. How to find .Edu and .Gov backlinks 1. You can use certain search operators in the Google search box * To find blogs to comment on, type : Site:.edu inurl:blog "post a comment" Site:.gov inurl:blog "post a comment" * To find forums, type: Inurl:forum.edu Inurl:forum.gov * To find blogs, type Inurl:blog.edu Inurl:blog.gov 2. You can also use other people's websites to find any .edu or .gov websites they are getting backlinks. By reverse engineering your competitors websites, you can uncover a list of sites. If your competitors website is "www.usa.com", then enter the following search operator in the Google search box: Linkdomain.usa.com site:.edu This will list all the .Edu sites that the website has backlinks on. You can sort through the sites looking for high page rank and post your links there too. The same applies for .Gov sites. Just use the following search operator: Linkdomain.usa.com site:.gov Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom Tel: 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management supplies business throughout London, Kent, Surrey and the UK with SEO services. Blue Square Management has developed into Orpington Kent's Business leader. Our exceptional consumer service staff looks forward to serving you. For further information call us at: 01689 602 248

SEO Tips : How To Build Backlinks From Article Directories

http://www.youtube.com/watch?v=T0vxUFkxWis SEO Tips : How To Build Backlinks From Article Directories. http://bluesquaremanagement.com/search-engine-optimisation-seo/ Need help with your website SEO? Call 01689 602 248 One of the easiest and most commonly used ways to create backlinks to your business website is to submit articles to article directories. Although article directories took a strong hit after the Google Panda update and do not provide powerful backlinks, they are still a helpful source of contextual backlinks. Contextual backlinks are links that are embedded in the text of an article and have more editorial weight and power compared to backlinks located in other areas of a webpage such as the footer or on the sidebar. Examples of Article Directories: * Ezinearticles * ArticleBase * Buzzle * Goarticles * Articlealley * Articledashboard * Isnare * Helium Each article directory has its own rules and regulations so check the directory rules as to where they allow you to place your backlinks. A majority of article directories only allow you to put a backlink the resource box or author bio area at the end of the article. As a small business owner, you can use your expertise and knowledge to create articles related to your keyword. For example, if you run a bakery and your Keyword is "bakery in Tulsa", you can write an article about "The top 10 Sourdough Breads People Love" and then write your resource box as "Looking for a bakery in Tulsa? Susan Andrews runs the Bistro Bakery, an upscale bakery on 43rd Street. She is a graduate of Paloma Culinary School and has been baking since she was 16 years." The keyword "bakery in Tulsa" will be hyperlinked to your main website. You can write your own articles or outsource to a writer. You can also use your original articles that appear on your main website as content for article directory submission. However make sure that the articles are first published on your site and indexed before using them as article directory material. If you don't do this, Google will see the articles on your website as duplicate content and penalize your SEO efforts. Another way to get content for your article directory submission is to spin your articles either manually or using an article spinning software. Spinning simply means rewriting your article using different words. Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom Tel: 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management supplies business throughout London, Kent, Surrey and the UK with SEO services. Blue Square Management has developed into Orpington Kent's Business leader. Our exceptional consumer service staff looks forward to serving you. For further information call us at: 01689 602 248

Local SEO For Small Business in London Kent Surrey UK | Call 01689 602 248

http://www.youtube.com/watch?v=mD8lH0f0IVc http://bluesquaremanagement.com/search-engine-optimisation-seo/small-business-seo/ for local SEO fro small businesses throughout London, Kent, Surrey and the UK. Call 01689 602 248 today. Local SEO is highly targeted and timely This simply means that you are making sure that your business' name gets in front of the customers you want, and at a time when they really need it. Keeping with our example of a mortgage broker, no one is going to look for a broker until they need a home loan. So when they search for the keyword "mortgage broker New York City," and you've employed proper local SEO strategies, you'll be one of the first ones they see, at the time they need a mortgage the most. Local SEO has the highest conversion rate of any other kind of advertising Of course, the whole point of any kind of advertising is so that you can reach a large number of people and convert them into customers for your business. And local SEO does this more effectively than any other kind of advertising -- because you're reaching the people who are most likely going to use your business -- the people closest to you. Local SEO allows customers to find you easier when they're on their mobile phones Local SEO doesn't limit itself to just desktop and laptop computers, but mobile phones too. Not only are all of the same local SEO tools used by the same search engines on a mobile browser, but many, many apps are now available that are tailored to local businesses. A person logs into the app and enters their search terms, which will include the category they're looking for ("mortgage brokers") along with a location ("New York City") and your business comes up. These apps are dedicated to local SEO, and that alone should tell you just how important it is! Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom Tel: 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management provides Local SEO for small business throughout London, Kent, Surrey and the UK. Our company specializes in Local SEO (Search Engine Optimization), Mobile Website Design and Mobile Marketing. Blue Square Management has grown to be Orpington Kent's Business leader. Our superb consumer support personnel looks forward to serving you. For additional information contact us at: 01689 602 248

Mobile Website Design For Small Businesses Bromley London Kent Surrey

http://www.youtube.com/watch?v=ypQBbWIkShE http://bluesquaremanagement.com/mobile-marketing/mobile-website-design/ Is Your website mobile friendly? Are you loosing customers? Call Us Today at 01689 602 248 to discuss your mobile website needs. or Visit: Blue Square Management 119 Beaumont Road, Petts Wood Orpington, Kent BR5 1JG United Kingdom 01689 602 248 info@bluesquaremanagement.com http://bluesquaremanagement.com https://plus.google.com/103916934717232190903/about?hl=en Blue Square Management supplies Orpington consumers the best products and services. Our staff specializes in , and . Blue Square Management has developed into Orpington Kent's Business leader. Our exceptional consumer service staff looks forward to serving you. For further information call us at: 01689 602 248 When a potential customer visits your website on their smartphone, what do they see? At the recent Google ThinkMobile presentation, Google reported a 400% increase in the number of searches being carried out on mobile devices, compared to this same time last year. This means that 1 in 5 Google searches is now being carried out on a mobile device or smartphone. And the news is even more alarming for a small business owner like yourself. 1 out of every 3 mobile searches is now local. That is, someone searching for a business or a service provider like you, in their local area. In simple terms, if you DON'T have a mobile optimized version of your website you are throwing away a large chunk of your business and things are only going to get worse. In fact smart phone usage is expected to overtake desktop usage by as soon as 2013. That means the majority of visitors to your website will soon be on a mobile device. The new generation of mobile users are seldom just surfing the web. They are looking for specific information about your business, whether it be your opening hours, your location, phone number or services... and if they can't find what they're looking for, they will go elsewhere. That means your competitors win, and YOU lose. So, what does your website look like on a mobile device? The problem with most standard websites is they are not designed for mobile phones making them hard to read and navigate for mobile users. They take too long to load, key information is not displayed prominently and users need to scroll back and forth and zoom in and out to read all the information. Now let's look at another website and see how they handle their mobile visitors. The difference is huge right? This site has a mobile optimized version they serve up to their mobile users. All information is easily accessible right from the home screen. Customers can call you with just the click of a button. Important details such as directions and opening hours are all easily found. The whole site is designed to automatically resize to fit all the most popular smart phone devices. So users don't need to zoom in or scroll around. But one of the most important factors is the simple design that means the site jumps right up on the screen nice and quickly. This is very important for your customers on the move. So let me ask you this. If you were on a mobile device searching for specific information about a business, which one of these sites would you prefer to use? Well the good news is, creating a mobile optimized version of your website is faster, easier, and less expensive than you think... and we do all the hard work for you. The mobile world will be a huge marketing pie, and you want a slice of that pie as soon as possible. Don't let your competitors pass you by. Think smart. Think smartphone. Think millions of potential customers. So contact us today 01689 602 248 We will put together a sample site so you can see for yourself how a mobile optimized version of your website will truly help your business and your customers. And don't worry. There is no obligation whatsoever. So contact us and request your free sample mobile website right now.